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While training as a graphic designer at Arthur Blank, Hermann M. Eggmann also attended the Zurich School of Applied Arts. After graduating, he founded his studio for visual communication in 1954, employing seven people at times, training apprentices, teaching at vocational school, heading the graphic design class at the Zurich School of Applied Arts, and serving as an examiner. He worked for clients from all sectors of the economy, for social, political, and cultural projects and institutions—since 1978 together with his future wife, Anne Clément.

He designed stage sets for the theater and variable constructions for television series. Together with Ernst Hiestand, he designed packaging lines for Manor. He created posters such as "Zugkräftig in die Zu(g)kunft" (Pulling into the future) for the SBB, for the 1st Zurich Dance Spectacle, and

"Vom Lernen zum Lehren" (From Learning to Teaching) for the Zurich School of Applied Arts. Campaigns such as "Kinder kennen heisst Kinder schützen" (Knowing children means protecting children) for Winterthur Insurance with the bulging "traffic sign" of children playing; as an object and communicative core element. Together with Gaudenz Tscharner, he wins the contract for the visual identity of the Zurich Transport Authority (VBZ) in 1978, designing the logo that is still in use today, the route map, and the first special trams for events and exhibitions on India and China, for Radio 24, and for the VBZ's rainbow card.

Eggmann's pursuit of perfection led him to work on designs night after night in rooms filled with cigarette smoke and liters of strong coffee until they met his standards. It was not uncommon for him to question everything and start over. Through this commitment and his well-founded arguments, he repeatedly succeeded in inspiring clients with extraordinary solutions.